Draft preview · Waitlist open
Website
That Works.
Most small business websites look fine but fail to convert. This course teaches the principles, copywriting, and technical foundations that turn a digital business card into a working sales tool, on any platform.
6 modulesPlatform-agnosticTaught by Josh Higgins
Who it helps
For owners whose site is quietly failing.
Website That Works is for owners, marketers, and freelancers who want a site that earns its rent. You audit your own site, fix the high-impact issues first, and learn the moves the agency ships on every client project.
Your site looks alright but enquiries are thin.
You are deciding whether to rebuild or just improve.
You want to brief a designer or developer with confidence.
You want a checklist you can run every quarter.
What you walk out with
Six outcomes, every student delivers.
Run the audit, ship the fixes, and finish with a quarterly checklist you can use forever.
01
Score your site and prioritise the fixes.
02
Pick the right platform without overspending.
03
Apply the SEO basics most sites get wrong.
04
Rewrite copy that bounces fewer visitors.
05
Hit Core Web Vitals targets confidently.
06
Track the KPIs that matter, not the rest.
Module pathway
Six modules, from audit to analytics.
Read every module outline before you join the waitlist.
Draft content. Module previews below are in draft. Final lessons land before payment opens. Waitlist members hear first.
What is included
Audit, templates, and a KPI dashboard.
The same audit and dashboard the agency ships on every client project.
Asset 01
Website audit scorecard, 15-point checklist
Asset 02
Platform decision matrix
Asset 03
20-item SEO quick wins checklist
Asset 04
Homepage copy rewrite templates
Asset 05
Speed and security audit walkthrough
Asset 06
Monthly KPI dashboard template
Asset 07
Real Australian business examples
First cohort, launch price
Build a site that converts,when it launches.
Join the waitlist for the launch date, the first-cohort price, and any audit templates we ship along the way. No card, no charge.
FAQ
Honest answers, before you join.
Will this work on my platform?
Yes. The course is platform-agnostic. We use examples from WordPress, Squarespace, Wix, Shopify, and custom builds, and the principles apply to all of them.
Do I need to rebuild my site?
Probably not. Most students improve a working site rather than start over. The audit walks you through that decision honestly.
When will the course launch?
Lessons are in production. Waitlist members get the launch date first and the launch price held for the first cohort.
What if I am hiring a developer?
Even better. The audit, content templates, and KPI dashboard give you a clear brief and a way to measure their work.