Nine modules, available now
The Branding
Blueprint.
A step-by-step brand foundation course for Australian small business owners. Clearer positioning, stronger messaging, and a visual system you can actually use. Built by Neisha from strategy work the agency runs every week.
Self-pacedLifetime accessTaught by Neisha Pearson
Enrol Now
See the 9 modulesOne-time payment. Lifetime access. No subscription.
What you get
Nine modules, seven worksheets, one brand book.
Who it helps
Built for owners who need clarity before more marketing.
Four kinds of small business owner consistently get the most from Branding Blueprint. If one of these sounds like you, the course will pay back the time you put in.
New founders
Starting out and want a real foundation before paying for design or ads.
Rebranders
Existing business that feels inconsistent across web, social, and sales.
Solo operators
Doing your own marketing and need one source of truth to work from.
Small teams
Want your designer, VA, or contractor working from one clear brief.
From the instructor
“We do not teach branding theory. We teach the exact process I run with paying agency clients. By the end, you will have a brand book you can hand to anyone and they will get it.”
Neisha Pearson, Lead Strategist, Create & Grow
What you walk out with
Six outcomes every student delivers.
Each module ends with a worksheet or asset. Finish the course and you have a brand book, audience profile, voice guide, and a usable messaging system.
Attract the right clients with sharper positioning.
Charge with more confidence and less haggling.
Stand out in a crowded category without shouting.
Build trust before a prospect ever speaks to you.
Increase perceived value through clear visuals.
Launch new offers with messaging that already lands.
Curriculum
Nine modules, each with a useful output.
Open any module to see what it teaches and what you leave with. The lessons, worksheets and quizzes themselves open after you enrol, and module one is free to read in full as a sample.
Define what your business actually is at its core. Before you talk about colours, fonts, or logos, you need clarity on what you do, who you do it for, and why it matters. This module walks you through the six foundational pieces every brand needs in writing, your one-sentence pitch, business overview, optional tagline, mission, vision, and a set of actionable values.
You will learn
- Write a one-sentence pitch using the WHO / RESULT / HOW formula
- Describe your business clearly to someone outside your industry
- Differentiate mission (now) from vision (future)
- Define 3 to 5 actionable values with concrete do's and don'ts
- Build a founder story that connects past, present, and future
You leave with
A written brand foundation, one-sentence pitch, optional tagline, mission, vision, and 3 to 5 actionable values with do's and don'ts
Read module 1 free
Enrol now
One-time payment. Lifetime access. No subscription.
What is included
Seven worksheets, templates, and swipe files.
Every worksheet is the one Neisha runs with paying agency clients. Printable PDFs and editable docs.
- 01Brand strategy workbook
- 02Audience and persona templates
- 03Brand messaging swipe file
- 04Visual identity checklist
- 05Content ideas blueprint
- 06Brand book output framework
- 07Agency examples and case studies
Enrol today
Build your brandthis week.
Nine modules, worksheets, and a printable brand book. No mystery tiers, no monthly subscription, no upsell ladder.
$497 AUD
Enrol Now
One-time payment. Lifetime access. No subscription.
FAQ
Honest answers, before you enrol.
Do I need a designer to finish the course?
No. The course produces a brand book and messaging guide you can hand to any designer. You can also use it as your own working document for content and ads.
How long does it take?
Most students finish in three to four weeks at a sensible pace. It is self-paced, so you can move faster or slower as you need.
Is this only for new businesses?
No. About half our students are rebranding existing businesses. The framework works whether you are starting fresh or fixing inconsistency.
What if I need help along the way?
You can email us or book a paid coaching session if you want a strategist to review your work. The course itself stands alone.